Industry

The industry within which the business operates.

Multiple distinct classification systems have been created to describe a business's activity (such as NAICS, SIC, and MCC). Rather than selecting one, Enigma provides multiple different classifications for each business via the industry_type, industry_code, and industry_desc fields. We also provide a non-hierarchical enigma_industry_description that gives a more colloquial indication of the business's primary activity, useful when standard systems like NAICS lack the expressiveness to distinguish between similar business types.

GraphQL type: Industry

Example

Starbucks is classified under NAICS 722515 — Snack and Nonalcoholic Beverage Bars — an Industry entity linked to the Starbucks brand.

Available from: Brand

The industry within which the business operates.

Pricing tier: Core

Field	Name	Type	Description
Industry Description	industry_desc	string	Human-readable description of the industry.
Industry Code	industry_code	string	Numeric industry code. Used for naics_2017_code, naics_2022_code, sic_code, and mcc_code.
Industry Type	industry_type	string	Human-readable description of the industry classification system (e.g. Enigma Industry Description, NAICS, MCC, etc.)
ID	id	long
First Observed Date	first_observed_date	string
Last Observed Date	last_observed_date	string

Relationships

Industry connects to other entities in the Enigma graph:

Direction	Relationship	Target Entity
←	does business within	Brand
→	is parent of	Industry

View all relationships →